Digitalisation has strong human rights implications – both positive and negative as digital technologies are finding its way into many of the areas that “traditional” duty-bearers were implementing and overseeing, such as facial recognition in policing; AI based profiling models in individual case handling and recruitment in the public sector; information distribution through social media by authorities; internet banking; digital identity systems etc. These trends pose several human rights challenges, which human rights organisations, including NHRIs, need to address. However, their capacity to respond is rather limited. Reasons for lack of such human rights response are various, including lack of capacity, expertise or awareness. An operational Digital Rights Coalition will support NHRIs in getting empowered to raise to this challenge.